Mobilizing Maternal Health in Rural Kenya with E-Vouchers and Information Technology

We will administer a system of subsidized pre-paid e-vouchers and transportation subsidies delivered via mobile phone, as well as informational interventions, including SMS messaging, participatory networks, and radio. Our proposal addresses financial constraints by subsidizing the cost of health services, financing the costs of transportation, and providing incentives for women to save money for when they most need it. Our SMS and radio interventions will inform women of the benefits of seeking maternal health services; our Dial a Doctor product will allow women to reach out to providers for advice; and our innovative crowd-sourcing application will allow women to post and get information on the availability and quality of health services in their local area, all with low-tech mobile phones.